Earlier this year, I wrote an article on Moz that talked about one of the issues big brands run into with SEO. Brands with tons of locations sometimes have a hard time coming up with unique content for each of their locations and often use a template
Updated: August 25, 2016 - to include explanations that Google got back to me with.
Google My Business has just reformatted their Insights and a few things have changed. Here is what you need to know.
How Customers Search for your Business
You may have a strong Google My Business listing, but what happens when individual practitioners at your location have their own listings? What happens when one of these individuals decides to leave your practice?
I had a unique experience a couple months ago that confirmed that Google weights local ranking factors differently for branded search terms than they do for non-branded ones.
Before I explain what happened, I need to first clarify that there are
This is my official guide to help other users know how to get better at fighting spam that appears on Google Maps, Google MapMaker and within the 3-pack on Google search. It is no secret that spam is a HUGE problem with Google and frankly appears to
A common question we get in Local SEO is how businesses that have practitioner listings should approach Google My Business. There is a lot of confusion around how to deal with these and if they help or hurt the business’ ranking on Google.
Google recently posted a blog article raving about how it tackled webspam in 2015. The numbers were quite impressive. The webspam team handed out more than 4.3 million manual penalties last year, which must have been pretty labor-intensive. If only
One of the more frustrating, common issues we have in Local Search is when you’re on the phone with a client, searching the same keyword and seeing completely different things. There are 2 things I’ve found that make the biggest influence on what
July 19, 2016 - As reported in the comments, this method appears to no longer work.
May 2, 2016: Updated to include the second way. Huge thanks to Dino Basaldella at SEO West for the tip.
I've often heard business owners concerned about th
I noticed today that Google started displaying the neighborhood a business is in beside their primary category on Google in the knowledge panel.
There is no field for this in Google My Business and Google is pulling this data from MapMaker's local